Thursday, December 11, 2008

Vin Mariani - popular French tonic wine with coca

The Vin Mariani, or Mariani´s Wine in English, was a kind of tonic created in 1863 in France. It was made with Bordeaux wine and coca leaves. It seems strange today, but we can´t forget that in the end of nineteenth and in the beginning of twentieth centuries, the use of coca in 'revigorant' (invigorating) drinks was widespread - for example, in the first formulation of Coca-Cola, in 1886. This poster we are showing today advertised Vin Mariani in the end of the nineteenth century in UK. Notice that it has all the French aspects, such as the can-can dancer, and is probably just a translation from the original in French.

"Vin Mariani
Popular French Tonic Wine
Fortifies and refreshes body & brain
Restores health and vitality"

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